LinkedIn is a key channel for building visibility, sharing expertise and strengthening professional and stakeholder relationships. I work with organisations, leaders and individuals to help them use LinkedIn with purpose - supporting communication, engagement and reputation goals.

My sessions are practical, collaborative and tailored to suit your level of experience.

About the training

Over the past five years, I’ve trained CEOs, boards, senior leaders and employees to use LinkedIn effectively - with measurable results.

From leadership profiling and stakeholder engagement to coordinated employee advocacy, my approach treats LinkedIn as a strategic communication tool. Training covers how the platform works, profile improvement, integrating brand messaging, growing a relevant network, developing thought leadership content and measuring impact.

Who I work with

• CEOs, directors and senior leaders who want discreet support, and a credible and consistent presence on LinkedIn.

• Teams building structured employee advocacy programmes.

• Professionals and consultants developing their personal brand and online visibility.

All activity is tailored to the organisation, audience and communication objectives.

Training Formats

• One-to-one coaching – 2–3 sessions: tailored strategy and implementation

• Half-day workshop – around 3 hours: essential skills for small groups

• Full-day workshop – around 6 hours: in-depth training and planning

• Multi-week programme – 4–8 weeks: phased learning and ongoing support

All sessions are customised to the organisation’s needs and level of LinkedIn experience and can be delivered virtually or in-person.

My approach

• Strategic and practical: every recommendation connects to measurable communication outcomes.

• Experienced: over a decade in senior communications roles across sectors in Ireland and the UK.

• Sustainable: focused on lasting skills and confidence, not one-off sessions.

Training includes understanding the algorithm, operational profile enhancements, brand integration, growing a targeted network, creating content, developing thought leadership, and measuring results.

Training is bespoke to each individual and business. It can range from group introductory workshops to regular individual coaching sessions. Available in-person, online, or hybrid.

Get in touch and let’s chat about your goals.